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Started in 1977 by a group of friends who shared a common interest in athletics, Feet First has become a local fixture in New Jersey. From several locations throughout the state to our now single home base in Middletown NJ, Feet First has consistently changed with the times and with you, our customer, to bring you the latest in athletic, comfort and outdoor fashions.  From footwear to hats, skateboards to jackets; we have all the performance wear and gear you want.  And now we've expanded to share that experience beyond our home state.

Feet First has always been locally owned and operated and is proud to be a family run business. Whether you shop with us in store or online you'll be sure to find the hottest styles at the best prices. Always land Feet First!