Locally Owned Since 1977

From our humble beginnings at our first location in Toms River NJ's Ocean County Mall to our current location in Middletown NJ, Feet First has always provided our customers with the highest quality apparel, footwear and skate products for over 40 years. You can always count on a genuine customer service experience when you shop with us at Feet First.

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The Latest Skate Hardgoods and Apparel Sold Here

Over the last 40 years we've built all the relationships you could want in the skateboarding industry. If you have a favorite skate brand, the odds are better than not you can find it right here! 

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Feet First On ABC's "What Would You Do?"

Check our store out on the hit TV segment!